Tuesday, 20 September 2011

The Jam: A town called malice album cover


The colours used on the artwork are dull, the town depicted in the picture is seen through a brown tint and the frame is black. The colours create a gritty tone for the audience because it is not welcoming and suppresses emotions such as happiness. By using these colour it is suggestive the creator wants the audience to feel put down and forgotten about.

Also, the target audience appears to be male because the dark colours used such as black conveys dominance. Dominance is associated with males and the dominant ideology in Britain is we live in a patriarchal society. It is also suggestive, ‘Town called Malice’ represents the working class because the imagery shows houses which are attached and these houses are a common feature for this class.

The audience are given a high angle view of a town through black frame similar to wires, this enables the audience to feel like they are restricted and their human right of freedom is taken away. The imagery used is effective is in evoking emotions and it is suggestive it has been used to allow the audience connect with the theme of malice which runs throughout the song.

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